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[Announcement] Letter from CEO Lei Jun on Mi India’s latest milestone—1 MILLION DREAM

2016-10-19 10:55:31
21110 1210
Hello Mi Fans!

This morning, the Xiaomi family woke up to a special announcement from our CEO, Lei Jun! This message was specially addressed to our Mi India team, to congratulate them for crossing 1 million smartphone sales in JUST 18 days!

He also thanked all our Mi India fans for their support and love for Xiaomi.

Read his full email below:

A letter from Xiaomi CEO Lei Jun on Mi India’s latest milestone—1 MILLION smartphones sold in just 18 days
From: 雷军 Lei Jun
Sent: Wednesday, October 19, 2016 8:24 AM
To: 小米所有人; Mi India Team
Subject: Congratulations to Mi India team

Dear Xiaomi Friends,

Yesterday we set an incredible record in India by selling more than 1 million smartphones within 18 days. On behalf of Xiaomi’s management, I’d like to congratulate the entire Mi India team for this outstanding performance.

A big round of thanks to Manu and Hugo for their outstanding leadership, to everyone at Mi India for their dedication, and to the business teams in China for their support. I am extremely proud of each one of you! I would also like to extend my heartfelt gratitude to all our partners in India, especially Flipkart, Amazon and Snapdeal, for their support.

And very importantly, I wish to thank every Indian Mi fan for the love they have shown to Xiaomi, which is the driving force behind our success.

India is an extremely important market in Xiaomi’s globalization strategy. It has become our largest market outside of mainland China. In the past two years, we have witnessed several exciting milestones in India:

August 2015: We became the first smartphone brand to participate in Prime Minister Modi’s ‘Make in India’ initiative.
July to August 2016: As per IDC, we became the #1 online smartphone brand in the country.
September 2016: As per IDC, we became the third-largest smartphone vendor within India’s Top 30 cities with 8.4% market share.
September 2016: Redmi Note 3 became the best-selling device in the online market with over 2.3 million devices sold in 6 months.

When we entered India, there was extremely fierce competition. We have achieved such extraordinary growth in India firstly because of our vision to bring innovation to everyone with our high-quality products at incredible prices. Secondly, we have an amazing team in India. We will continue investing in India to deliver the best products to our Mi fans — expanding our supply, ensuring the high quality of our products, and further improving our after-sales service.

The core of the Xiaomi model is creating high-quality products, making friends with our users, and operating our business extremely efficiently. This model has been proven in China. I believe that the Xiaomi model will resonate across the world, starting with India.

I am confident that with the sustained efforts of our entire Xiaomi family, we will be able to capture the largest market share in India within 3-5 years! Mi India, let’s make history together!

Thank you!

Lei Jun
On 19 Oct., 2016

To celebrate this milestone, we are giving away Diwali medals, points and a Mi 5 (64GB) to a lucky Mi fan!

How to participate:
1) Reply below with your wishes for Mi India! What do you hope to see for Mi India in the next 3-5 years?
2) Be creative! Use videos and images to send your best wishes!

Terms and conditions
1. The winning entry has to be a valid response.
2. We will not accept plagiarized entries.
3. We will not accept replies from "dummy" Mi accounts.
4. The Mi Community will reserve the final decision making rights of selecting the winners to this contest.

5. This contest is only available to residents of India. If selected, we will only ship the prize to areas that Mi India is currently shipping to.

1) All replies to this thread will get a special Diwali medal!
2) We will select ONE lucky Mi fan to win a Mi 5!

Contest period
19th October - 25 October at 8pm IST time.
Entries after 25nd October 8pm IST will be disqualified.

28 Oct


Congratulations to Mi 5 winner: BeingBishal (MID: 1579299662), please send your shipping details to Mi Community before 4 Nov, otherwise you will be disqualied for fail to submit it on time.

Thank you to every Indian Mi Fan for your support!! We love you!!


Number of participants 20 Experience +93 Pack Reason

View Rating Log

2016-10-19 10:55:31
Favorites127 RateRate
Xiomi  always  rocks  thanks  to  CEO policy  high  technology doesn't need to cost a fortune.... Keep this  sentence  always  we will  get  huge  success  and  within  3year  xiomi  is  the  number 1smartphone  in India  which  give  high  cost  features in Less  cost  with  high  quality
2016-10-19 11:06:58
Best of luck............
2016-10-19 11:07:29

Master Bunny

justkhans | from app


A big round of applause to MI india for achieving this milestone... Congratulations ones again to all Mi fanz....more to come in future
2016-10-19 11:11:41
diwali with Mi
happy diwali Mi India
2016-10-19 11:12:42
Definitely Mi India Team and the Wonderful Mi Fans are the partners of this success. Congratulations to all for this and Thanks to Xiaomi for bringing this to India.
2016-10-19 11:22:52
Proud Mi Fan

Wizard Bunny

paramgagan | from mobile


2016-10-19 11:25:30

Pro Bunny

Sri Pugal | from app


please launching date for mi VR
2016-10-19 11:29:57

Pro Bunny

Rohan750 | from app


Happy diwali mi India
2016-10-19 11:31:29

Master Bunny

aditya10dulkar | from app


Edited by aditya10dulkar at 2016-10-19 11:34 AM

Wow ! Mi India has really done a great job , Jai sir Manu Sir , Rohit bro! Congrats !
Hope to see Mi Expand in India with Mi Home and other Xiaomi products launching soon!  
once an Mi fan
always an Mi Fan :-*
2016-10-19 11:31:43
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