We are delighted to announce that our #RaiseTheCup campaign is officially live!n #RaiseTheCup is a special project organized by Xiaomi to raise money for Beyond Sport, a nonprofit organization that funds projects that use sport to address social issues in communities around the world.
We hope you can join us in this campaign by taking some photos on social media and reposting them here. For each photo you share, Xiaomi will donate USD 0.25 (up to $150,000 USD) to Beyond Sport! Details about the campaign can be found here:
Title of the campaign:
June 14 to July 15
Theme for this week: Creative
How to participate:
For this campaign, we would like all of you, our fans, to support us by doing the following:
Step 1: Post a picture or video of you raising your cup on Instagram or Twitter with both the #RaiseTheCup and #Xiaomi hashtags, and tag at least 3 friends challenging them to Raise the Cup. Make sure that your profile is public, or else we can’t see or count your post!
Step 2: Take a screenshot of your post and share it under this thread.
Please join us in helping to create sustainable social change through sport by sharing your photos according to our first weekly theme – Creative!
If you’re looking for some cool pose ideas, we have some suggestions for you below:
Good luck and we look forward to seeing your photos!
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