The launch of the Poco F2 has been a big riddle for tech enthusiasts since the last couple of months. Xiaomi has been questioned on when a successor to the Poco F1 will arrive. While Xiaomi launched its flagship offering under the Redmi brand this year, the Poco brand still kept selling the Poco F1 and reduced its prices further to make it even better value that before. With rumours of the Poco brand dying, the brand finally has something to say about its immediate future.|
Pocophone Global Head Alvin Tse was recently asked on social media as to whether there's a future of the Poco brand, to which Alvin responded saying, "you will hear more from POCO in 2020." There was no teaser image or video associated with this post.
The last time Poco launched something, which also happened to be its first launch, was the Poco F1 back in mid-2018. Since then, Poco was expected to launch a new successor to the F1 in 2019 but that never happened. However, with this post, it seems that Xiaomi is looking to keep the brand alive and it could come up with something that will refresh the ageing Poco lineup.
In 2019, Xiaomi decided to bring its flagship offering to India in the form of the Redmi K20 Pro. The Redmi K20 Pro was a more expensive phone than the Poco F1 and it focused more on premium aesthetics and features instead of raw performance. Both the Redmi K20 and Redmi K20 Pro covered the price range where the Poco F1 existed last year.
Moreover, Xiaomi also introduced its premium gaming smartphone brand Black Shark in India this year and it brought the Black Shark 2 at a slightly premium price. Hence, a new Poco device could have hampered either the Black Shark device or the Redmi K20 Pro- this is what could have led Xiaomi to cancel plans for a new Poco device in 2019.
However, in 2020, Xiaomi may have plans to revive the Poco brand and it could mostly offer an affordable gaming phone using the Snapdragon 865 chipset. This is just speculation though and Xiaomi could have a host of other plans for the Poco brand.
The Poco F1 still sells in India for Rs 14,999 and is one of the cheapest phones to offer a flagship-grade Qualcomm chipset.
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